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  project: backdraft gear
The guys at Station 71 in Zuma Beach wanted a place to sell their wildly popular Department T-shirts over the web.

I addressed their project with a model to pose in the T's, & a site reflecting the strong image of Fire Departments, with a retail twist.

The obvious red & yellow emergency colors drive fire related design well.

Client testimonial:
"When we decided to sell our ever popular fire t-shirts online, Bill came to the rescue by registering our domain, setting up hosting, and gave us a site that looks better than anything we could have imagined.
Thanks so much!"
-David Saltmarsh,
FireFighter, Station 71